Camus to promote Moutai

12-May-2008

At targeted duty-free locations Camus plans to create brand-specific merchandising for Moutai

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Camus Cognac has hailed the duty-free success of its Spirits of China merchandising concept and revealed plans to launch one of the showcased Chinese liquor brands on its own.

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(16-Nov-2006) - Family-owned company Camus has admitted that duty-free sales of Chunghwa XO, its cognac targeted at mainland Chinese travellers, have been “very disappointing” since its launch last February
(1-Jun-2005) - Following the launch of Chunghwa XO cognac earlier this year (DFNI February 15), Camus Cognac has strengthened its offer to Chinese travellers with the launch of Spirit of China, a merchandising initiative designed to showcase the three Chinese brands distributed by Camus
(1-Mar-2006) - The cognac house has extended its Chinese operations through a new distribution deal with winemaker Dragon Seal
(17-Oct-2002) - After overcoming a series of problems with regulators, Camus International is launching its cognac cocktail Camus 4U in the crucial US domestic market.
(22-May-2001) -