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Bridging the generation gapBridging the generation gap
17-Oct-2003
Fashion and fragrances house Sonia Rykiel has been around since the 1960s. Its staying power, combined with an ability to continually reinvent itself, has earned it a loyal following. Now it is attracting a new generation to the brand. Eluned Jones reports.
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Fashion and fragrances house Sonia Rykiel has been around since the 1960s. Its staying power, combined with an ability to continually reinvent itself, has earned it a loyal following. Now
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(1-Jun-2004) - French independent fashion house Sonia Rykiel is opening its first travel-retail outlet in Singapore this month, following a deal with King Power Holdings (Hong Kong) to sell Rykiel products at its fashion concession at Changi airport
(15-Jul-2004) - Designer brand Sonia Rykiel is planning further steps in Asia after its duty-free debut in Europe and the Middle East last year. The brand has a presence with King Power Thailand but has yet to push into Hong Kong and Singapore.
(15-Nov-2001) - Jan Nygren has been appointed vice-president in charge of business development at Swedish research firm Generation Group.
(10-Nov-2001) -
