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Brands in focus: Armani all overBrands in focus: Armani all over
Tina Milton
7-Oct-2004
Giorgio Armani leads the men's travel-retail fragrances market, according to L'Oréal Luxury Products Division, which holds the licence for the brand, and the company now plans to grow its share of the women's fragrances segment. Tina Milton talks to international brand general manager Renaud de Lesquen about his plans
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Giorgio Armani has been described as one of the most influential and famous designers in the world. Maybe it is such brand awareness that has driven his apparent success in
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(15-Jun-2004) - L'Oréal Luxury Products Division is continuing its bid to grow market share in the women's fragrance arena with the launch of its latest offer Armani Mania
(15-Mar-2004) - L'Oréal has confirmed plans to acquire a luxury beauty brand amid its recent flurry of acquisitions at mass-market level, including Yue-Sai and Mininurse
(2-Sep-2003) - Scental?s Giorgio Armani brand has created a pair of men?s and women?s fragrances, now being launched in European travel markets.
(15-Nov-2005) - L'Oréal Luxury Products Division plans to strengthen its men's skincare portfolio by launching ranges under its Giorgio Armani and Ralph Lauren brands
(18-Jun-2003) -
