Bonardo: Novelty, not monotony
15-Oct-2005
Bonardo Travel Retail (BTR) managing director Alain Bonardo believes many confectionery offers are in danger of becoming boring because there is too much reliance on big-brand displays
Article Preview:
"It's clear that duty-free operators need new brands to excite people because tax-free shopping has become monotonous and less attractive," argued Bonardo. "I have visited many airports and their confectionery
........Your Comments On This Article
Related Stories
Articles bearing the symbol
require subscription.
(30-Nov-2001) - Bonardo Travel Retail (BTR) has been employing hostesses to stage sampling promotions at Zürich and Milan Malpensa airports for Swiss Delice?s Chocobloc.
(1-Jul-2001) -
(6-Dec-2002) - **EXCLUSIVE** Bonardo Travel Retail (BTR) managing director Alain Bonardo has declared himself "betrayed, shocked and surprised" by the decision of Swiss Delice Ltd to terminate its agency contract with immediate effect on November 29
(1-Jul-2004) - Bonardo Travel Retail managing director Alain Bonardo believes the company is on the road to recovery after surviving a difficult first year of trading
(1-Aug-2006) - Singaporean confectionery distributor Distriworld has signed its first agreement since sealing a joint-venture deal with an investment group last month (DFNI July 15)

Magazine
Magazine

Bonardo: Novelty, not monotony