Bijoux Terner continues expansion drive
Travel retailer Bijoux Terner is continuing its rapid expansion
in both duty-free and domestic markets, and has created a new
shopping concept that it is displaying on the trade floor at this
week's show.
The company operates 725 outlets worldwide, both duty-free and
duty-paid, in airports, cruiseships and seaports.
Bijoux Terner has strong ties with duty-free operators such as
Weitnauer America and DFS Group. "We have operations with Weitnauer
in the airports of Mexico, Nicaragua, Barbados, Aruba, Trinidad and
Bolivia," said proprietor Moni Terner. "We also have shops onboard
86 cruiseships."
Its latest opening is a store aimed at travelling shoppers in San
Francisco's Hilton Hotel.
"The shop in San Francisco is a new concept, and this is what we
are showing on the trade floor," continued Terner. "All the walls
and fittings are made of glass, so all the passenger sees is the
merchandise. It will cover 1,000sq ft (93sq m)."
The company has made its name by developing a unique concept.
"Every item in our shops costs $10," Terner explains. "We offer
accessories such as sunglasses, scarves and ties and, of course,
jewellery. Every item comes with a one-year guarantee."
Commenting on the company's success, Weitnauer America president
and ceo Jos? Gonzalez said: "In our airport operations, the
company's corners and stores-within-stores have more sales per
square metre than any other category."
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