Bacardi hails Mojito Lifestyle campaign
Joe Bates
15-Nov-2007
The multi-channel initiative won the Frontier award for Best Marketing Campaign by a Supplier in Cannes
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Bacardi Global Travel Retail (BGTR) has predicted that its Bacardi Mojito Lifestyle Experience marketing campaign will have reached more than 300,000 travelling consumers by the end of the year.
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Bacardi hails Mojito Lifestyle campaign