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BPI prepares to roll out designer brandBPI prepares to roll out designer brand
5-Nov-2003
Beauté Prestige International (BPI) has revealed plans for its 2004 fragrance collections.
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?Beauté Prestige International (BPI) has revealed plans for its 2004 fragrance collections. The company has developed a new fragrance brand for women from well-known American designer Narcisco Rodriguez.
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(1-Apr-2004) - Beauté Prestige International has revealed its next key launch in the men's fragrance sector. L'Eau Bleu D'Issey Pour Homme will be introduced worldwide in October
(1-Jun-2004) - Beauté Prestige International (BPI) has unveiled the first offer from its third designer Narciso Rodriguez
(1-Sep-2003) - P&G Prestige Beauté will launch a new Hugo Boss fragrance this autumn.
(30-Nov-2001) -
(2-Oct-2003) - P&G Prestige Beauté has gone from strength to strength since its acquisition of Hugo Boss in 1985 and Lacoste in 2001. The latest prestige fragrance brand to join its portfolio, completing the triumvirate, is Valentino. Jane Labous talks to international travel-retail director Jürgen Jost about why he believes the acquisition is the next step towards achieving a $1bn business.
