Alpha adds new brands

1-Oct-2006

Alpha Airport Shopping has added four new brands to its sunglasses portfolio in a bid to meet increasing passenger demand for Italian fashion brands

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The retailer's main UK stores now stock sunglasses from Missoni, priced at £96–245 ($180–460), Roberto Cavalli, at £122–225 ($229–423) and the cheaper diffusion line Just Cavalli, which sells for £90–120

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(15-Feb-2007) - Following Alpha Airports Group’s seven-year retail contract extension at East Midlands airport, the UK retailer has confirmed that sunglasses will be one of the key categories driving revenues
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