Aldeasa and Maxxium unite behind Brugal activation

Andrew Pentol

1-Dec-2010

Aldeasa and MTR have created one of the most impressive rum displays in travel-retail to date in The Shop at Madrid Barajas airport T4

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Aldeasa and Maxxium Travel Retail (MTR) have created one of the most impressive rum displays in travel-retail to date in The Shop at Madrid Barajas airport terminal four.
Brugal Island

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(20-Sep-2012) - Siglo de Oro launches at the Brugal Bar at Madrid Barajas terminal four as consumer taste for rum matures
(1-Dec-2010) - Aldeasa\'s The Shop hosts Brugal 1888 tasting bar to coincide with the rum\'s launch in Spain
(1-Jul-2009) - The two Brugal rum expressions will be available in duty-free stores at seven airports in Spain from July 1
(2-Dec-2010) - The Spanish travel retailer has turned The Shop and Fun & Fashion concepts into one walk-through outlet
(17-Feb-2012) - The activation will take place until February 26 in the Aldeasa duty-free stores at Madrid Barajas airport terminal four