AT Cross promotes Leadley to international marketing manager
Andrew Pentol
The former regional marketing manager for Europe, Middle East and Africa will strive to increase and develop the profile of the company in other parts of the world
AT Cross has announced the promotion of Nicola Leadley to international marketing manager following a restructuring of the companys global marketing team
Based at the UK head office in Luton, her main responsibilities will include planning activities with AT Cross subsidiaries and distributors, the execution of marketing plans to meet sales and profit targets and ensuring the companys international marketing strategy reaches its full potential outside the Americas.
She will also work with international sales teams to develop and improve the competitive position of Cross in the market through assortment management, market research and customer development.
Cross accessories division president Chad Mellen said: We are delighted to announce Nicolas promotion. Her experience and brand knowledge will be a great benefit to our international sector. I wish her and the international marketing teams continued success.
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AT Cross promotes Leadley to international marketing manager
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